Shopify App : Upp

Automate your Google Shopping management and growth

About Upp

Automated Retail Performance : Automate your performance to acquire more customers whilst increasing and maintaining ROAS, Profitability and Revenue.

Control and Transparency : Set the targets that matter to your retail performance. See your performance through the live dashboard.

Always Data-led and AI-first : Our approach is always data-led to ensure there is no guesswork in how we do things. Our platform is powered by the latest AI/ML technology

Google Ads Google Shopping Google MC
Live Dashboard

Upp is the only Connected Retail Performance platform in the market that automates your Google Shopping and Performance Max management through a data-led approach powered by cutting edge AI and Machine Learning technology.

We enable brands and retailers to thrive by connecting Google’s Ads data with your product performance data that delivers:

  • Automated retail performance with performance insights, optimisations and improvements that are automatically executed
  • Control and transparency where it matters with your dashboard, performance reports and trending insights
  • Always data-first and powered by marketing leading Artificial Intelligence and Machine Learning

Our customers include brands and retailers such as Charles Tyrwhitt, Nordgreen,, Equus, Bombinate and Nkuku.

App Images
Launch date
January 18, 2021

About the Author

Matej Kontros

Matej Kontros is an E-Commerce expert and app developer with over a decade of professional experience in IT.

Matej has worked for organisations of all types and sizes, including global players, startups, and agencies. He designed, developed, and maintained complex projects.

Matej's expertise includes e-commerce, software engineering, web development, systems administration, internet security, managing projects, and building teams.

Visit his website at [ Web Linkedin ] or contact him at