Monitor your performance : Know which products to push more and which to pivot. Track all your products’ key metrics like impression to order in real-time
Take immediate action : Spend your time on taking action, not on analyzing data. Spot the product ads burning money, and allocate more budget which are rocking
Increase your efficiency : Track your channel performance in real-time and use the right channels to promote your products for an increased return over marketing spend
Stand out from your competitors by making the right marketing decision at the right time. Detect rocking or under performing products, offers, and channels right away! Make the most out of every opportunity and be ready to change your strategy if necessary.
Know which products to push more and which to pivot. Track all your products’ key performance metrics like purchase to impression, number of products added to basket, and much more!
Category-wide problems can be a red flag for the overall performance of your online store. Spot the problems in real-time with low-performing categories and take immediate action.
Do you know if your organic or paid channel works better? Track your channel performance in real-time and use the right channels to promote your products for an increased return over marketing spend.
Data driven insights work better than assumptions. Make sure that you have the brands that your target audience craves at your e-store with real-time conversion data.
Seamless workflow: use directly in Shopify admin
Embark on a captivating journey where the literary genius of William Shakespeare meets the world of eCommerce. Unearth the timeless wisdom hidden within his masterful works, and learn to enchant your customers with the eloquence and finesse of a true wordsmith. Join us as we unlock the power of Shakespearean Marketing! A Journey into Shakespearean ... The post Marketing Lessons from Shakespeare: The Bard’s Guide to Engaging with Customers appeared first on Segmentify.
Although we have appreciated the values of sustainable development since our company was established, we have decided to present our stand towards sustainable development professionally in 2022. Supported by the training on Sustainable Development and SDGs by experts from academia, we have identified the specific SDG targets during an SDG analysis. We ensured that our ... The post Segmentify Sustainable Development Goals (SDGs) Report 2022 appeared first on Segmentify.
Ryanair has a reputation for being one of the most engaging airline accounts on Twitter due to its witty responses to customer inquiries. With over 1.5 million followers, the account regularly posts promotional content, customer service responses, and humorous tweets. Ryanair’s use of humour and wit is a deliberate marketing strategy aimed at engaging customers ... The post Ryanair’s Approach to Customer Interaction and Marketing appeared first on Segmentify.
In today’s digital age, social media has become a powerful tool for eCommerce businesses to connect with their customers and drive sales. If you have an eCommerce store, it’s inevitable that you have to use social media for eCommerce marketing to promote your brand, drive traffic to your eCommerce store and grow your business. Statistics ... The post 6 Effective Ways to Use Social Media for eCommerce appeared first on Segmentify.
Marketing is all about connecting with people—understanding their needs, behaviours, and expectations. It’s important to understand what makes each one tick rather than treating potential and existing customers as a collective whole. What is Customer Segmentation? Customer segmentation is the process of grouping customers into specific groups based on shared characteristics, behaviours or preferences. Companies ... The post From Data to Conversion: How Customer Segmentation Helps You Get There appeared first on Segmentify.
In today’s fast-paced world, time is a valuable commodity, and many people are constantly looking for ways to increase their productivity and get more done in less time. With the rapid advancements in technology, artificial intelligence has emerged as a powerful tool that can help individuals and organisations become more productive and efficient. AI-powered productivity ... The post Best AI Tools for Productivity in 2023 appeared first on Segmentify.
In today’s competitive eCommerce landscape, businesses must find ways to stand out from the crowd and keep customers coming back for more. One of the most effective strategies for achieving this is customer segmentation, which divides customers into distinct groups based on common characteristics or behaviours. Businesses can better engage customers, build loyalty, and increase ... The post How to Develop a Robust Customer Segmentation Strategy in 5 Steps appeared first on Segmentify.
Do you want to list your products and increase the visibility of your business? Google Shopping is a powerful tool to drive sales and conversions. Additionally, it allows businesses to reach potential customers without paying for advertising. What is Google Shopping? Google Shopping is a service provided by Google that allows users to search for ... The post The Ultimate Guide to Google Shopping appeared first on Segmentify.
About the Author
Matej Kontros is an E-Commerce expert and app developer with over a decade of professional experience in IT.
Matej has worked for organisations of all types and sizes, including global players, startups, and agencies. He designed, developed, and maintained complex projects.
Matej's expertise includes e-commerce, software engineering, web development, systems administration, internet security, managing projects, and building teams.