[2023/03/06 05:00:00]

With the shifts in the ecommerce landscape over the last several years, the importance of a solid retention strategy has increased significantly. Retention has historically always been complementary to offsetting customer acquisition costs (CAC), but with factors such as iOS security and third-party data availability changes, the cost to acquire a customer has gone up The post 8 tips for creating a successful ecommerce loyalty program appeared first on Recharge Payments.

[2023/03/02 05:50:00]

Direct-to-consumer (DTC) businesses have revolutionized the retail industry in recent years. With the growth of ecommerce and social media, more and more businesses are choosing to sell directly to their customers rather than through traditional retailers.  As a side effect, new technologies have surfaced that have made optimization much more accessible to merchants at every The post 3 workflow strategies to optimize your subscription business appeared first on Recharge Payments.

[2023/03/01 06:41:58]

Being Black at Recharge: Messages from the heart Being half black American and half Filipino woman, I’ve learned to take on the world with the lens of positive intersectionality. Of course, growing up there were times when I was left out of all social circles. I was told I wasn’t black enough to sit with The post Celebrating Black History Month at Recharge appeared first on Recharge Payments.

[2023/03/01 03:34:49]

More and more, customers are prioritizing fantastic shopping experiences when choosing to make a purchase. According to a customer experience report by PWC, 59% of customers in the U.S. will walk away after multiple bad experiences, and 17% will walk away after just one bad experience. It’s clear that for businesses today, customer satisfaction is The post The importance of customer satisfaction in ecommerce: How to keep your customers coming back appeared first on Recharge Payments.

[2023/02/24 08:39:11]

Before an ecommerce business can amaze customers with incredible service and fast delivery, they need products to sell. If that business isn’t going to manufacture the products themselves, the solution is product sourcing.  Read on to learn how to find the right products, how to vet suppliers, and much more in this complete sourcing guide.  The post Where to buy products to sell online: Sourcing 101 appeared first on Recharge Payments.

[2023/02/22 12:05:00]

Email marketing is one of the most important ways to reach your ecommerce customers.  In a study by Litmus, more than 90% of marketing professionals said email marketing campaigns are at least somewhat critical to their success. What’s more, the average ROI of every dollar spent on email marketing is $36, which is far higher The post Ecommerce email marketing design ideas & best practices appeared first on Recharge Payments.

[2023/02/21 11:57:00]

For ecommerce businesses, tracking and increasing average order value (AOV) is a powerful way to boost margins, customer satisfaction, and profits. But before you can track this metric, you’ll need to know how to calculate your AOV.  Read on to learn what AOV is, how you can calculate it, and what you can do to The post How to calculate AOV (average order value): Formula & calculator options appeared first on Recharge Payments.

[2023/02/23 11:50:00]

The subscription ecommerce market is expected to reach $904.2 billion by 2026, according to the Business Research Company. That represents an expected growth rate of 65.67%.  This stands to reason, given that the average consumer was participating in five retail subscriptions by the end of 2021, according to PYMNTS. That’s up from fewer than two, The post 4 advantages of using subscription management software appeared first on Recharge Payments.

[2023/02/20 11:44:00]

Building customer loyalty is key to the success of an ecommerce business. In general, your existing customers are much more likely to buy a product from you than new customers.  Creating a loyalty program is a popular method for boosting customer retention. The customer loyalty management market is valued at $5.5 billion and is expected The post Strategies for loyalty programs that keep customers coming back appeared first on Recharge Payments.

[2023/02/23 02:00:00]

From the beginning, the team at Recharge has treated our API as a core product, meticulously designing it for robust functionality and ease of use.  Recharge has always offered an administrative API that has all the power of our platform, and with each new endpoint or resource, that power has grown and multiplied the use The post Announcing JavaScript SDK for storefront customizations appeared first on Recharge Payments.