Shopify App : SnailBlast: Postcard Marketing
Easily mail postcards to any shopper, any time & automatically
About SnailBlast: Postcard Marketing
Boost Sales with Postcards : Recover lost sales, reward your top customers, build up your brand & ultimately grow your business with personalized postcards.
Automate it & Measure ROI : Automatically mail postcards after any key points in your customer's journey. Build a deep connection & measure your ROI with real data!
Easy to Customize and Launch : Takes minutes to setup - Personalize your postcards, define your audience & create a marketinga machine that works for you!
Send postcards that turn customers into your biggest supporters
Let’s be real - customers who feel appreciated are more likely to make a purchase. More purchases = more revenue. Simple as that. You, as a business owner, are perfectly positioned to show that appreciation, but how?
Enter SnailBlast. SnailBlast has harnessed the power of a proven marketing strategy (direct mail) and made it incredibly easy for you to mail postcards that drive the results you care about while delivering an experience your customers will appreciate!
A blast from the past - The power of postcards!
Personalized postcards can make a customer feel wanted and encourage repeat sales. Including coupons or rewards also improves customer retention and cements their loyalty to your brand. Postcards can also be hung on refrigerators, bulletin boards, even passed around the office breakroom, giving your one marketing item an even longer life!
This sounds great, how does it work?
Once you've installed the SnailBlast app, you'll be able to launch your first postcard campaign in minutes! Here are the steps you'll go through when setting up your first campaign.
- Select your campaign (Triggers, Direct, Area)
- Design a postcard (This part is easier than you think)
- Launch your campaign (That was fast)
- Track everything (See your ROI)
About our campaigns
- Trigger Blast: Automatically send personlized postcards to Shopify customers based on their behaviors.
- Direct Blast: A classic direct mail campaign loaded with options (Shopify, CSV & List Builder)
- Area Blast: Select areas on the map and we'll mail postcards to every mailbox in that area (So powerful!)
Wait, did you say I can automate this?
Yes, if you choose a trigger campaign SnailBlast will automatically personalize, print & mail your postcard design to any shopper based on their behavior.
Below are a few examples of our pre-built trigger campaigns:
- Welcome Mailer: Sends a postcard to any new customers
- Top Customers: Sends a postcard to your top paying customers
- Cart Abandonment: Sends postcards to customers who have items in their cart that haven't been purchased.
- Inactive Customers: Sends postcards to customers who have been inactive for x amount of days
- Build Your Own: Create your own triggers uses many more data points.
SnailBlast isn't just for triggered events, it's a postcard powerhouse
You can mail postcards anywhere & anytime. Want to hype up your Black Friday specials to all of your customers? SnailBlast makes it easy! Have an offline event? Use our Area Blast campaign, to mail postcards to every mailbox within any area on the map. If you have something to say, SnailBlast can help you deliver that message in an impactful way!
Get started in minutes!
Seamless workflow: use directly in Shopify admin
USPS Postcard Size Guide
[2022/07/31 07:12:56]
We’ve all received a postcard, or two…or 10 in our mailboxes. And postcards nowadays are no longer one standard size. You will see everything from a small, standard 4″ x 6″ to a giant 8.5″ x 11″ on card stock. But what is actually a postcard and what are the rules surrounding the size (and […] The post USPS Postcard Size Guide appeared first on SnailBlast: The All-In-One Direct Mail Solution.
How To Build A Direct Mail List [SnailBlast Edition]
[2022/06/26 10:26:22]
There are two types of mailing in direct mail marketing that we focus on; EDDM or direct mail. When your campaign is better served by using direct mail (a mailing list), traditionally, you have to have curated a list on your own through existing customers or you purchase a list through a third party based […] The post How To Build A Direct Mail List [SnailBlast Edition] appeared first on SnailBlast: The All-In-One Direct Mail Solution.
How Seasons Impact Your Direct Mail Campaigns
[2022/06/26 05:25:10]
Walk into any big-box store and you will most likely be able to tell what season it currently is, as well as which one is coming up. And if there is a holiday anywhere in the near future – that will be on full display! Christmas in July, anyone? Wise marketers know that seasons impact […] The post How Seasons Impact Your Direct Mail Campaigns appeared first on SnailBlast: The All-In-One Direct Mail Solution.
Direct Mail Marketing [A Simple Guide]
[2022/05/23 10:04:09]
Marketing, at its core, is the activity of presenting, advertising, and selling a company’s products or services in the best possible way. Which sounds great – even simple, right? Until you realize there are hundreds of options to market your business and they range from the free to the ultra-expensive. Then factor in your return […] The post Direct Mail Marketing [A Simple Guide] appeared first on SnailBlast: The All-In-One Direct Mail Solution.
Pros and Cons of EDDM for Small Business
[2022/05/13 03:46:19]
Small business owners know the importance of maximizing their marketing dollars. No matter your budget, you want to know that what you are spending your marketing dollars on works. Direct mail continues to stand the test of time and bring a strong ROI. Studies show that up to 90% of direct mail gets opened, compared […] The post Pros and Cons of EDDM for Small Business appeared first on SnailBlast: The All-In-One Direct Mail Solution.
Using QR Codes in Your Direct Mail [Best Practices]
[2022/04/21 06:13:10]
The use of direct mail in marketing strategies continues to prove to be an effective method of reaching your intended audience with your message. The addition of technology that allows your customer to act when they receive your postcard can help you rise above your competitors, as well as better identify who is responding to […] The post Using QR Codes in Your Direct Mail [Best Practices] appeared first on SnailBlast: The All-In-One Direct Mail Solution.
What is Every Door Direct Mail (EDDM)? [Simple Guide]
[2022/04/05 03:15:35]
Every Door Direct Mail (EDDM) is a program offered by the US Postal Service that allows customers to send out identical advertisements to a specific group of recipients. It is one of the most cost-effective ways to get your marketing message on the doorstep of any home or business in the United States. But it’s […] The post What is Every Door Direct Mail (EDDM)? [Simple Guide] appeared first on SnailBlast: The All-In-One Direct Mail Solution.
EDDM vs. Direct Mail – What’s the difference?
[2022/04/05 03:12:32]
You’ve decided that you are going to invest in a direct mailing campaign to promote your new business, sale, or organization’s upcoming event. You’ve selected your mailing service, but are confused by your mailing options. Is EDDM or classic direct mail the best choice for you? Never fear, that’s why we are here (insert superhero […] The post EDDM vs. Direct Mail – What’s the difference? appeared first on SnailBlast: The All-In-One Direct Mail Solution.
Choosing the right mailing service
[2022/03/30 04:03:31]
Are you having trouble deciding what mailing service to use for your upcoming direct mail campaign? There are a number of mailing services to choose from so it’s important to identify what services will really help you save time and money before making your decision. Let’s pause briefly to define a mailing service. What is […] The post Choosing the right mailing service appeared first on SnailBlast: The All-In-One Direct Mail Solution.
How to get your postcards ready for delivery
[2022/02/03 09:52:06]
We all get postcards in the mail. Some catch our attention, some call us to action, and some end up from the mailbox to the trash can in 2.3 seconds. If you are wondering what needs to happen to get your postcard mailbox ready and out of the trash, keep reading. Define your why It’s […] The post How to get your postcards ready for delivery appeared first on SnailBlast: The All-In-One Direct Mail Solution.
About the Author
Matej Kontros is an E-Commerce expert and app developer with over a decade of professional experience in IT.
Matej has worked for organisations of all types and sizes, including global players, startups, and agencies. He designed, developed, and maintained complex projects.
Matej's expertise includes e-commerce, software engineering, web development, systems administration, internet security, managing projects, and building teams.
Visit his website at [ Web Linkedin ] or contact him at [email protected].