Automated Order Metrics, Cohort Analysis, LTV & Profit Calc
About ShopMetrics: Profit Analytics
Unlock Power of Analytics : Calculates the most important metrics of your business (LTV, Churn, Retention, Refund, AOV) at a glance and puts them at your fingertips.
Understand profit & margins : If you’re not measuring true profitability, you may be investing in activities that lose money or are simply not profitable.
True actionable insights : Don't just send random emails to everyone. Be smart and target segment of users who will get the most value or will most likely churn.
Stay on top of your store’s data.
The future of ecommerce marketing is in the data. ShopMetrics' main objective is to deliver advanced insights which will be helpful in making smarter, data-driven decisions about your Shopify store. But statistics by themselves do not drive results. That's why we built this application with features whose sole purpose is to provide you with the same insights as the big stores have. Add ShopMetrics to your store today to proactively make data-driven decisions and optimize your customer acquisition, retention, and lifetime value.
- Key Performance Indicators (KPIs) regarding Sales, Customers, Product & Variants etc. in a simple and easily digestible format.
- Customer Cohort Analysis to track Retention, Customer Lifetime Value, Average Order Value and many more.
- Automated system to calculate your store's true profitability by categorizing Cost of Goods Sold (COGS), Shipping Cost, Transaction Cost and other costs as part of your gross sales - allowing you to have both Revenue and Cost metrics at one place.
Advanced KPI’s available at ShopMetrics
- Top KPI Dashboard - All key metrics at single place
Revenue & Order Trends
- COGS, Shipping Cost and other cost trends - calculated on per order basis
Most valuable customers
- Top & Least Selling Products with their inventory value
- Monthly and Quarterly customer cohorts — Retention, AOV, Revenue, Lifetime Revenue, Orders etc.
- Automated Customer Segments — RFM (Recency, Frequency & Monetary) Model Based and most used pre-defined segment
- Automatic import of Klaviyo Segments & Lists — Just enter your API Key and we will import your segments and lists. Each Segment & List will have its true profitability metrics
Automated Customer Segments
- High Value Segments: Champions, Loyal Customers, Potential Loyalist, Promising
- Medium Value Segments: Customers Needing Attention, About to Sleep, At Risk
- Low Value Segments: Can’t Lose Them, Hibernating, Lost
- Low Average Order Value Customers
- High Average Order Value Customers
- One-time Purchasers
- Repeat Purchasing Customers
- Never Purchased Customers
February 05, 2021
About the Author
Matej Kontros is an E-Commerce expert and app developer with over a decade of professional experience in IT.
Matej has worked for organisations of all types and sizes, including global players, startups, and agencies. He designed, developed, and maintained complex projects.
Matej's expertise includes e-commerce, software engineering, web development, systems administration, internet security, managing projects, and building teams.
Visit his website at [ Web Linkedin ]
or contact him at firstname.lastname@example.org.