Guided Selling : Pickzen is THE interactive product recommendation solution to best engage, convert and retain your e-commerce customers.
Improve Engagement : Capture customer responses and leads instantly and launch more personalized email marketing and Facebook campaigns.
Gain Insight : Discover the ‘why’ or ‘why-not’ – get to know who visits your online store, what they’re looking for and what drives them to convert.
Pickzen is the start-to-cart solution that allows e-commerce stores the ability to deliver a personalized, interactive shopping experience to its customers. Pickzen uses completely customizable product finder quizzes to engage shoppers and guide them to the products that best match their individual needs. Much like a great salesperson in the real world, Pickzen partners with the shopper through the customer journey to ensure they find exactly what they’re looking for every time.
Right now about one third of your customers shop your site by using the search bar to find a specific product. Another third will use the filters to narrow their options. The rest would ideally like to engage a salesperson to help them find the right product, but such an experience hasn’t been possible online...until now. With Pickzen, you can set up an interactive customer shopping experience in minutes, bringing that in-store salesperson online instantly. Countless e-commerce stores trust Pickzen to drive engagement, increase conversion and capture leads while delivering a superior customer experience every day.
Artificial intelligence is hardly a substitute for real intelligence. Current ‘personalization solutions’ on the market aim to predict customer behavior using AI, but such solutions require mass data to drive their models. Pickzen cuts through the noise and like a real salesperson, simply asks the customer a series of questions (defined by the e-commerce expert), delivering the perfect product recommendation every time.
Transparency is key in building trust and brand loyalty in today’s market. By engaging customers and allowing them to play an active role online, Pickzen brings them into the buying experience and invites them to learn the ‘what’ and the ‘why’ a given product is the right fit.
About the Author
Matej Kontros is an E-Commerce expert and app developer with over a decade of professional experience in IT.
Matej has worked for organisations of all types and sizes, including global players, startups, and agencies. He designed, developed, and maintained complex projects.
Matej's expertise includes e-commerce, software engineering, web development, systems administration, internet security, managing projects, and building teams.
Visit his website at [ Web Linkedin ] or contact him at [email protected].