Grow new customers : Non-buyer visitors are mostly those who can't find product of interest- monetize this traffic with actions & context driven recommendations.
Differentiate your brand : Online stores are becoming lookalikes - stage unique brand buying experiences by blending branded content with personalized products.
Increase profit margins : Price discounting is a race to the bottom - improve margins and product inventory management by applying business goals to AI algorithms.
Rapid market changes are creating limitless opportunities for new revenue growth.
MOBILE: the percentage of mobile shoppers is growing while its key revenue metrics are lagging behind desktop – transform your site's mobile shopping experience to close the mobile revenue metrics gap.
SOCIAL: Social app users feel like they have to work hard to spend money in your store - make their shopping experience relatable, interactive, and fun.
PERSONALIZATION: Most of your non-buyer visitors never discover a product of interest and leave - use visitor live action data to fully monetize this traffic.
CONTENT-LED: Online stores are becoming lookalikes – stage unique brand buying experiences by blending branded content with personalized products.
Obviyo is easy enough to use for beginners and powerful enough for experts that need an enterprise-class solution.
Fully automated app activation. No IT needed. Go live in minutes.
Rich library of ready-to-go Growth Bots designed to serve different audiences, with diverse needs and preferences.
Visual tools enabling easy customizations.
Expert customization options for advanced users.
Amazon has set a high growth marketing bar. Almost every content block on Amazon is a growth marketing ‘hack’, driven by its own data, strategy, content, and algorithm.
Growth Marketing is data, technology, and knowledge intensive, which makes it out of reach for most online brands.
Obviyo is a game changing growth marketing platform:
AMAZON'S ALGORITHMS: Obviyo is powered by the same machine learning algorithms that are driving growth marketing on Amazon's site.
GROWTH BOTS: Productized growth scenarios – micro-apps that blend branded and dynamic content to simplify and automate the growth marketing process.
GALLERY AND PLAYBOOKS: Learn and get inspired, with playbooks to guide you on how to use collections of bots to accomplish a specific business objective.
The difference is in using live visitor actions and context to recommend the most relevant items in real time:
Upsell and Cross-Sell from first page view and through all stages of the buying process
Recommendations to unlock revenue potential of your current non-buyers
Merchandizing across the entire site
Content management with a blend of editorial and personalized content
Optimization of margins and inventory
We are committed to your success and we’re here to help you get started at any time.
Up-to-date tech: works with the latest themes
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About the Author
Matej Kontros is an E-Commerce expert and app developer with over a decade of professional experience in IT.
Matej has worked for organisations of all types and sizes, including global players, startups, and agencies. He designed, developed, and maintained complex projects.
Matej's expertise includes e-commerce, software engineering, web development, systems administration, internet security, managing projects, and building teams.
Visit his website at [ Web Linkedin ] or contact him at [email protected].