Create interactive video and boost sales

Novel provides a simple way to create interactive video, with a collection of mini-apps to help you convert more effectively through your storefront.

Connecting your Shopify store to Novel brings a seamless checkout experience to video within minutes.

Storyline Builder

A no-code studio that enables the seamless pairing of video with the point of sale. Within minutes, users can create shopping experiences that drive frictionless conversion. Key features include:

• Brand your video experience for a consistent look & feel
• Drag-and-drop media experience
• Access to a robust app store with various call-to-action functions
• Create a social story with few or many scenes

Novel Player

The Novel Player’s ability to capture an audience and attribute user behavior with the associated media puts it in a league of its own. Key features include:

• Custom call-to-actions that support a point-of-sale, lead generation, SMS campaigns, social media community building.
• Embed on your Shopify Storefront or personal blog
• Share through an SMS, Social Media or Email campaigns via a unique link or QR Code
• Optimized viewer experience for all device-types

Shopper Insights

Novel provides analytics that tell a clear story about your video ROI. The ease of building and distributing experiences encourages real-time success monitoring and rapid improvement. Key features include:

• Engagement metrics per scene within your video Journey
• Compare audience views to sales
• Click-through rates
• Track average view time