Shopify App : Iterable

Cross-Channel Marketing Platform

About Iterable

Experiences Across Channels : Email, mobile push, SMS, in-app notifications, web push, social and more were engineered to work together seamlessly.

See What Works, What Doesn’t : Iterable Insights and reports give you a holistic view of your marketing performance, giving you the ability to iterate quicker than ever.

Utilize Data in More Ways : Support an audience of hundreds of millions while appealing to each user’s unique preferences with world-class processing speeds.

Integrations
Segment Mparticle Tealium Mixpanel Amplitude Appsflyer
Description

About Iterable: Cross Channel Marketing Platform

Over 800 brands trust Iterable to power unified customer experiences, empowering teams to create, optimize and measure every interaction across the entire customer journey.

The Iterable Shopify App has been designed to allow you to connect Iterable and Shopify so that you can automate cross-channel messaging campaigns based on Shopify user and product data and the actions users take on your Shopify website.  Allowing you to unlock your data to develop deeper customer relationships.

Drag and Drop Lifecycle Campaign Composition

Compose lifecycle campaigns that activate, nurture and re-engage customers across all messaging channels. With our drag-and-drop Workflow Studio, you can create sophisticated lifecycle marketing programs using unlimited data points in real-time. Iterable's workflows can update user profiles, apply filters and delays, and trigger cross-channel messaging to create unique 1:1 experiences for your customers.

Powerful Cross Channel Messaging

Easily leverage Email, Push, InApp, SMS, Mobile Inbox, Webpush and Direct Mail to seamlessly interact with customers wherever they are.

Quick and Seamless Shopify Setup

The setup is quick, easy and requires no coding knowledge. Less than 5 minutes.

Artificial Intelligence

Empower your marketing and forge deeper customer connections. Iterable AI encompasses Send Time Optimization, Brand Affinity, and Engagement Optimization to automate routine tasks, accelerate growth, and deliver deeper, more meaningful experiences with built-in intelligence at every step of the customer journey.

Detailed Insights and Analytics

Quickly visualize your campaigns and understand your entire marketing program at a glance with Iterable Insights. Customize your reporting and visual dashboards with interchangeable widgets that help you track and share performance with your team.

Audience Segmentation

Filter and segment customers from any data type stored inside rich user profiles. Understand every customer's unique characteristics and preferences by storing hundreds of demographic and custom event data fields. Allowing you to run advanced segmentation in seconds without coding or support from an Engineering team, all from the Iterable UI.

Social Advertising

Our Facebook Custom Audiences integration allows you to create lookalike audiences and retarget users on social media.

Enterprise Readiness

Enterprise-ready security and operational processes ensure secure deployment into your MarTech stack. Comprehensive security features like SSO/SAML, GDPR and CCPA compliance, privacy compliance, account provisioning, and access controls keep your marketing operations protected as you grow.

App Images
Launch date
August 16, 2021
Top features

Seamless workflow: use directly in Shopify admin

Speed tested: low impact to your online store

Social media links
Latest Blog Posts on iterable.com

Activate Summit 23: Recap and Takeaways

[2023/04/25 04:56:32]

To refresh your memory—or trigger your FOMO reflex—we’ve compiled some of the best activate takeaways from last week. The post Activate Summit 23: Recap and Takeaways appeared first on Iterable.

Delivering Joy With New AI-Powered Marketing Capabilities & Next-Gen In-App Messaging

[2023/04/18 04:51:13]

We’re entering a new era of personalization in the age of AI. Iterable empowers marketers with the capabilities they need to deliver joy. The post Delivering Joy With New AI-Powered Marketing Capabilities & Next-Gen In-App Messaging appeared first on Iterable.

A Look at Consumer Data Privacy Protections in 2023

[2023/04/14 05:28:01]

In this post, we’ll summarize what consumer brands can expect from data privacy protections in 2023 and beyond. The post A Look at Consumer Data Privacy Protections in 2023 appeared first on Iterable.

AI and Cross-Channel Marketing at Activate Summit ’23

[2023/04/11 07:57:22]

With high customer expectations, two of the best ways to improve your marketing are through AI tools and cross-channel experiences. The post AI and Cross-Channel Marketing at Activate Summit ’23 appeared first on Iterable.

7 Steps to Streamline the Software R&D Cost Capitalization Process

[2023/04/04 01:49:48]

Here are 7 steps to update your software cost capitalization process plus some helpful tips and techniques to save time and effort. The post 7 Steps to Streamline the Software R&D Cost Capitalization Process appeared first on Iterable.

The Essential Guide to Making Your Marketing Recession-Proof

[2023/03/31 07:35:39]

This is just a little preview! Be sure to download the full whitepaper to get all the tips and tricks for recession-proof marketing. The post The Essential Guide to Making Your Marketing Recession-Proof appeared first on Iterable.

The History of Activate [Infographic]

[2023/03/29 05:32:42]

From the content to the branding, Activate Summit has come a long way. Here's a "History of Activate" infographic to show the evolution. The post The History of Activate [Infographic] appeared first on Iterable.

How to Optimize Your SMS and MMS Strategy at Every Funnel Stage

[2023/03/28 08:05:49]

We provided an introduction to text messaging and explained the differences between SMS and MMS. Now, let’s dive deeper into MMS strategy. The post How to Optimize Your SMS and MMS Strategy at Every Funnel Stage appeared first on Iterable.

A Collection of Push Notification Marketing Examples

[2023/03/22 09:38:03]

Take a look at these examples of how other brands are doing push notification marketing and get ready to be inspired.  The post A Collection of Push Notification Marketing Examples appeared first on Iterable.

Mobile Marketing Tips: Perfecting the Promotional SMS

[2023/03/16 09:03:59]

There are a lot of examples of promotional text messages out there—some promotional SMS messages are more engaging than others, but why? The post Mobile Marketing Tips: Perfecting the Promotional SMS appeared first on Iterable.

About the Author

Matej Kontros

Matej Kontros is an E-Commerce expert and app developer with over a decade of professional experience in IT.

Matej has worked for organisations of all types and sizes, including global players, startups, and agencies. He designed, developed, and maintained complex projects.

Matej's expertise includes e-commerce, software engineering, web development, systems administration, internet security, managing projects, and building teams.

Visit his website at [ Web Linkedin ] or contact him at [email protected].