Shopify App : Insightful LinkedIn Pixel

One click install conversion tracking manager

About Insightful LinkedIn Pixel

Simple Conversion Tracking : Have all your LinkedIn conversions tracked in just one click. Add your LinkedIn Insight tag ID and the tracking is applied to your store.

Create custom Triggers : Create specific events to track using custom triggers. This allows you to track events outside the normal checkout process e.g button clicks

Analyse best performing ads : Receive accurate conversion data for your ads. This data allows you to target more precise audiences.

Integrations
LinkedIn
Description

Why You Need Insightful LinkedIn Pixel:

This tracking tool helps you utilize the LinkedIn insight tag to discover the rate of return for LinkedIn ads so that you can refine your marketing techniques and do what works best for your product.

Avoid having to interact with your store's codebase to enable LinkedIn conversion tracking. Additionally, you can create your own rules known as triggers to be more specific with the events you want to track.

How It Works:

Once installed, Insightful LinkedIn Pixel will allow you to track all customers coming from your ads throughout the checkout process. You do not need to worry about configuring anything else in your Shopify store.

This helps you know which ads are working and avoids using ads that are leading to a buyer abandoning their cart. This leads to increased sales by retargeting more precise audiences. After all your advertising efforts are only effective if your ads are in front of the relevant audiences.

Using Triggers:

If specific events need to be tracked, Insightful Linkedin Pixel allows the creation of custom triggers. Simply specify a URL or website element that you want to track and Insightful Linkedin Pixel will ensure that any users that interact with your trigger rules are tracked correctly!

This is particularly useful when tracking conversions without associated pages, such as through web forms that do not have thank you pages

You can also specify where your insight tag is displayed. It can be included everywhere, the order status page, or just the storefront. Best of all, the Linkedin tracker avoids polluting your theme with messy scripts installations. With one toggle, your script can be cleanly added or removed from your theme.

App Images
Launch date
June 30, 2020
Top features

Seamless workflow: use directly in Shopify admin

Speed tested: low impact to your online store

About the Author

Matej Kontros

Matej Kontros is an E-Commerce expert and app developer with over a decade of professional experience in IT.

Matej has worked for organisations of all types and sizes, including global players, startups, and agencies. He designed, developed, and maintained complex projects.

Matej's expertise includes e-commerce, software engineering, web development, systems administration, internet security, managing projects, and building teams.

Visit his website at [ Web Linkedin ] or contact him at matej@kontros.com.