Shopify App : Group Buy ‑ Social E‑commerce
Customers Group Buy with Friends to Drive Sales & Acquisitions
About Group Buy ‑ Social E‑commerce
Start Group Buy in 30 seconds! : Supercharge your store with the power of group buying in seconds! Start a group buy offer on any product easily with a clear & simple form
Get Word of Mouth & Virality : Take advantage of this worldwide proven social e-commerce feature to increase customer growth and achieve high organic network effects
Real-time Performance Tracking : Track the performance of each product having group buy offer. Have complete control over order fulfilment of incomplete groups
Power of social e-commerce for your shop
Group Buy brings the most acclaimed & universally proven social e-commerce feature to your shop. Now in a jiffy, enable customers to buy products together with their friends & family, driving overall orders & customer growth efficiently.
Why Group Buy?
Better than traditional e-commerce marketing
Traditional e-commerce has relied on marketing to each shopper individually to get sales & growth. This leads to higher acquisition & advertising costs for businesses. With the increasing adoption of social media and instant messaging apps like WhatsApp, every user has the potential to become a promoter, create awareness, and influence other people in their social network.
Customers bring more customers
Group Buy steers customers to share the group-buy deal in their network to get the discounted price. Such organic invite & product recommendation coming from a friend or family member makes people join in the deal quickly.
Advantages
- Makes shopping a fun social experience for your shoppers
Group buying products online replicates the established offline shopping behavior of people buying things together with their friends & family in stores. Discussing a product on apps like WhatsApp before buying brings a pleasant social angle to online shopping.
- Brings customer trust & store validation
A user knows best about which of their friends are likely to join them for a given store & product based on their interest. For a friend, a direct message personally inviting them & sharing the deal goes a long way in building immediate trust & validation for the product and also the store.
Key Features
Start group buying in 30 seconds
Get a group buy deal running on any product quickly with a clear & simple form
Customize Deal
Have complete control on what you offer:
- Allow between 2 - 6 friends to participate in group buying
- Set discount amount for the deal - percentage or absolute
- Adjust duration available for group buy deal
Personalized Group Deal Page
Every group deal started by a customer gets a landing page with information on people in the deal and the time left for others to join it
Track & Control
Get performance tracking at the overall level and at each product level. Get complete control over the fulfillment of incomplete group deals
Easy sharing
One-click WhatsApp sharing to let customers personally invite friends & family to the voucher. Sharing to other social networks is also available
Seamless workflow: use directly in Shopify admin
About the Author
Matej Kontros is an E-Commerce expert and app developer with over a decade of professional experience in IT.
Matej has worked for organisations of all types and sizes, including global players, startups, and agencies. He designed, developed, and maintained complex projects.
Matej's expertise includes e-commerce, software engineering, web development, systems administration, internet security, managing projects, and building teams.
Visit his website at [ Web Linkedin ] or contact him at matej@kontros.com.