Shopify App : Phizit ‑ Facebook Audiences

Customer Lifetime Value-Based Audience Builder for Facebook

About Phizit ‑ Facebook Audiences

Automatically Sync'd & Updated : Set it & forget it. Phizit will keep your audiences fresh & up-to-date so you don't have to fuss with formatting and uploading spreadsheets

Target Only High-Value Buyers : Maximize on Facebook Ads newest targeting feature: Value. Build audiences to find new customers that behave like your biggest spenders

Boost Customer Lifetime Value : Improve your bottom-line & ROI by targeting people Facebook has determined are inherently like your highest lifetime value customers

Integrations
Facebook Ads
Description

Improve Your Longterm Facebook Advertising ROI

Target using the most up-to-date data science technique from Phizit and Facebook, finding new customers with the highest inherent lifetime value for your brand using Value-Based Lookalike Audiences.

Remarket & Cross-Sell - Optimizing for Your Best

With your Value-Based Customer Audience you can target and optimize for return sales from your past customers that are most likely going to spend the most.

Build Unlimited Value-Based Lookalike Audiences

Expand your store globally with international Value-based Lookalike Audiences.

Dashboard With Key Performance Indicator (KPIs)

  • Total Customers: Learn instantly how many total customer emails are in Shopify
  • Revenue per Email: Total Sales per registered Shopify email (Registration Goal)
  • Revenue per Buyer: Total Sales per purchasing Shopify customer (Conversion Goal)

Up-to-Date Custom Audiences of Your Shopify Customers

Phizit automatically builds and maintains your Facebook Audiences so you don't have to import spreadsheets anymore. When you make more sales, Phizit will include new customers and update their predictive Lifetime Value in your Facebook Audiences.

Value-Based Audiences

  • New Value-Based Audience : All Your Shopify Customers/Emails
  • Create Unlimited Value-Based Lookalikes: 1-10% Worldwide Lookalike Audiences

Regular Custom Audiences

  • Regular Audience : All Your Shopify Customers/Emails
  • Create Unlimited Regular Lookalikes: 1-10% Worldwide Lookalike Audiences

Once the audiences are created in your Ad Account, you can then target them in any and all Facebook Ad Networks, including Instagram, Messenger and Audience Network.

App Images
Launch date
September 26, 2018
Top features

Seamless workflow: use directly in Shopify admin

About the Author

Matej Kontros

Matej Kontros is an E-Commerce expert and app developer with over a decade of professional experience in IT.

Matej has worked for organisations of all types and sizes, including global players, startups, and agencies. He designed, developed, and maintained complex projects.

Matej's expertise includes e-commerce, software engineering, web development, systems administration, internet security, managing projects, and building teams.

Visit his website at [ Web Linkedin ] or contact him at [email protected].