Forget Link in Bio : Normally whenever you make a post you refer the post with link in bio for them to buy the product. Now you can send them the link via DM.
Send them the product link. : No more guessing game, you can DM the users directly the link to your product with price or coupon.
Increase sales with coupons : You can also auto DM them coupon's which you don't normally share to everyone.
That's it.
By directly sending them a link in DM they don't have to click on your bio and find the link.
Since you are sending them the direct link to the product the chances of them purchasing is high. You can also send one-time coupons just for people commenting on the post and not sharing it with everybody.
As of now, Instagram is only allowing this feature with accounts of more than 1,000 followers and they will be rolling out this feature to accounts with less than 1,000 followers soon.
About the Author
Matej Kontros is an E-Commerce expert and app developer with over a decade of professional experience in IT.
Matej has worked for organisations of all types and sizes, including global players, startups, and agencies. He designed, developed, and maintained complex projects.
Matej's expertise includes e-commerce, software engineering, web development, systems administration, internet security, managing projects, and building teams.
Visit his website at [ Web Linkedin ] or contact him at [email protected].