The Canal Philosophy

Canal is a network where DTC brands discover and sell complementary products on behalf of other high-quality DTC brands. We believe that any platform or individual with the expertise to curate products deserves to sell those products. Great brands take the time to build trust with their customers, and that trust is often worth more than one brand's product catalog.

Canal is for innovative e-commerce brands who get excited about the idea of hand-selecting other DTC brands to sell their products. Canal works for merchants who already have brand partners in mind, and offers discovery tools for those who don't.

• A set of unique, customizable distribution channels powered by partnerships.
• Advanced tools afford merchants unprecedented control over where and how their products appear in partners' stores.
• Services integrations give CS teams the control they need to handle issues quickly within their existing workflows.

Control which products appear where

Approve the products you want, retain the ones you don't. Advanced tools allow you to chose which of your products appear in which of your partners' stores.

Reach your target audience where they are

Partner with the brands your customers love, and list your products in the stores where they're currently shopping. Leave behind intrusive social ads that surprise and annoy; put your products where customers want to buy them.

Retain customers for life

Own your customers, no matter where they come from. Convert faster than ever before.

Let us know what you think!

• Our on-site product development team in San Francisco is constantly iterating on the app.
• Reach us through in-app chat or email and let us know your thoughts, feedback, and feature ideas.
• We are building for YOU.

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