Shopify App : Lookalike Audiences Builder

Build advanced Facebook Audiences based on past purchases data

About Lookalike Audiences Builder

Advanced audiences builder : Create hyper-targeted Facebook custom audiences, based on past customer behavior: What products they bought, amount spent, and more.

Automatic sync with Facebook : Audiences are automatically synchronized with Facebook. No need to export csv files. Audiences are re-synced automatically.

Lookalike audiences builder : Segment your customers to create highly precise audiences, and create lookalikes directly from the app.

Integrations
Facebook Ads Instagram
Description

Audience Factor helps you create hyper-targeted Facebook Audiences.

Every purchase transaction contains valuable data about your customer's preferences, needs, and spending habits. With Audience Factor helps you can leverage this data and create more precise custom audiences, and better lookalikes.

Key features

  • Advanced audiences builder
  • Create lookalikes directly from the app
  • Automatic synchronization with Facebook
  • Re-sync of audiences at the time interval of choice
  • Templates to get started fast

Popular Use Cases

  • Build more powerful lookalike audiences
  • Turn one-time buyers into loyal customers
  • Maximize the reach of promotions and product launches
  • Cross & Up-sell matching products
  • Re-engage and win back lost customers
  • Prevent churn

Main segmentation criteria

  • Customer attributes. eg: Accepts email marketing, customer tags, country
  • Products purchased
  • Amount spent
  • AOV
  • Last order date
  • And more
App Images
Launch date
February 24, 2020
App rating
3.0
Top features

Speed tested: no impact to your online store

About the Author

Matej Kontros

Matej Kontros is an E-Commerce expert and app developer with over a decade of professional experience in IT.

Matej has worked for organisations of all types and sizes, including global players, startups, and agencies. He designed, developed, and maintained complex projects.

Matej's expertise includes e-commerce, software engineering, web development, systems administration, internet security, managing projects, and building teams.

Visit his website at [ Web Linkedin ] or contact him at [email protected].