Shopify App : Admetrics Data Studio

Marketing reporting, customer journey analytics & attribution

About Admetrics Data Studio

Single source of truth : Report across all paid and non-paid activities and channels in one convenient and easy-to-use interface.

Multi-touch attribution : Run your own multi-touch attribution models and understand where your customers are really coming from.

AI-based predictive audiences : AI-driven technology analyzes user behavior and predicts purchasing intent to unlock new audiences for retargeting and prospecting.

Integrations
Instagram Facebook Pinterest TikTok Google Ads Snapchat
Description

1. Unified omnichannel reporting

Unified reporting on relevant performance indicators across all media sources and channels. Connect your paid and non-paid data sources within minutes and get a holistic understanding of your marketing performance.

2. Predictive audiences for retargeting & prospecting

Make the most of your first-party data and win 30% more clients at the same ad spend. Admetrics’ AI-driven technology analyzes user behavior and predicts purchasing intent to unlock new audiences for retargeting and prospecting.

3. Powerful user interface

A powerful user interface that enables deep drill-downs into the performance of your campaigns, ads, specific organic referrer domains, and much more. Vast additional features, like complex filtering, full customization of your reports, dashboards, notifications, and team collaboration functionalities make up for a seamless and efficient user experience.

4. All key metrics at a glance

Admetrics Data Studio for Shopify provides a full understanding of critical metrics like ROAS, CPO, or repurchase and retention rates, so you know exactly how much each activity contributed.

5. Creative reporting

Directly preview the best performing creatives and easily find images, videos, and copy that drive the most sales. Report on ROAS, conversions, CTR, and much more in a shareable creative reporting dashboard.

6. Customer journey tracking

Our 100% privacy-compliant customer journey tracking logs reliably your customers' journeys and touchpoints. Set it up in minutes and start fixing the gaps in your customer journeys now.

7. Integrated statistics & experimentation engine

The integrated statistics engine Quantify enables you to test and compare any aspect of your marketing activities, even across channels: For example, campaigns, targeting settings, media strategies, creative designs, email copy, product ideas, audiences, media platforms, and many more.

8. Accelerated decision-making

The statistics engine Quantify helps avoid bad decisions based on average numbers: By leveraging superior Bayesian statistics, you can make well-founded decisions at a vastly higher pace.

9. Built-in attribution system

The integrated customer journey tracking provides the foundation for advanced attribution modeling that ensures that your traffic sources and campaigns are fairly rewarded, and you base your decisions on correct data.

10. Setup in 10 minutes

Connect your data sources and enable customer journey tracking with a couple of clicks within minutes. No coding skills required.

App Images
Launch date
November 09, 2021
App rating
5.0
Top features

Speed tested: no impact to your online store

About the Author

Matej Kontros

Matej Kontros is an E-Commerce expert and app developer with over a decade of professional experience in IT.

Matej has worked for organisations of all types and sizes, including global players, startups, and agencies. He designed, developed, and maintained complex projects.

Matej's expertise includes e-commerce, software engineering, web development, systems administration, internet security, managing projects, and building teams.

Visit his website at [ Web Linkedin ] or contact him at matej@kontros.com.